Problem Statement
Climbers are in search of a comprehensive solution that not only connects them with reliable climbing partners but also provides up-to-date information on climbing conditions, ensures they are equipped with the appropriate gear, and facilitates social sharing of their experiences with a trusted network in order to enhance safety and foster a more socially connected and supportive climbing experience.

Competitive Analysis
We conducted an in-depth competitive analysis within the climbing industry, examining industry leaders such as AllTrails, Hiking Project, My Climb, and Mountain Project. Our objective was to identify their distinctive features and understand their primary objectives, serving as a source of inspiration to inform our project's direction.

Comparative Analysis
Our approach emphasized a comparative review, rather than direct competition. We drew inspiration from successful platforms such as Hinge, LinkedIn, WhatsApp, and GoogleMaps that successfully build user connections, establish trust, share information, and show contextual information.

Early Sketches
In the solution ideation phase, we used the insights from our user research as a foundation. We initiated the process with sketching, a quick and cost-effective method that facilitated brainstorming and feature prioritization. This approach allowed us to identify the most valuable features for climbers, including Austin, before diving into wireframing.

Wireframing
In order to validate and test our ideas, we translated our concepts into visual representations. These wireframes acted as a blueprint for our app's layout, helping to visualize the user interface and interactions, setting the stage for the development of a user-friendly and effective design.

Usability Testing
‍Our team conducted a series of usability tests at various fidelities. These tests were instrumental in refining the information architecture and copy of our app. They provided us with a nuanced understanding of how users interacted with the interface, allowing us to make informed adjustments that ultimately led to an improved and user-friendly final product.

Prototype & MVP
We incorporated the feedback from usability testing to create an improved mockup of our solution. Testing this version showed fewer hesitations and errors compared to previous ones, demonstrating its enhanced usability.

Future Steps
‍Created within a two-week timeframe, our prototype primarily focused on refining the path for finding climbing partners. However, if given more time, our team would aim to expand and enhance the app's functionality by incorporating features like live weather and condition reports and comprehensive climbing preparation resources, ensuring a more comprehensive solution for climbers. We would also specifically test the iconography further to see if users need the tagline associated with it, and created greater consistency among frames.


Lessons Learned
1. Quality Over Quantity: Prioritizing quality over quantity in user research and focusing on a well-defined target user group proved more valuable in gathering insightful and relevant feedback.
2. Project Management Tools: Utilizing project management tools, like Asana, was instrumental in helping to keep track of deliverables and timelines for our group. Establishing a structured and organized workflow allowed for better collaboration and ensured project milestones were met effectively.
3. Organized Structure in Team Collaboration: Working in Figma as a team underscored the need for a well-organized structure. Establishing guidelines and a framework is important to ensure everyone is on the same page, facilitating smoother communication and collaborative design efforts.